Case Study
Building a National Tourism Innovation Community: The CTA Platform
Change Tourism Austria (CTA) brings together people, ideas and projects from across Austria’s tourism ecosystem. Together with Österreich Werbung, we helped turn an initial concept into a digital platform designed to connect, grow and evolve with its community. Find out more about the journey in the full case study.
Austria's tourism sector is a big, colorful patchwork: dozens of regions, countless destinations, and a growing wave of startups all pushing innovation forward in their own corner of the industry. Austria Tourism saw a huge opportunity in bringing these players together. If the sector's biggest strength is exchange, sharing what works across regions and connecting established tourism players with fresh startup thinking, then what it needed was a home for that exchange to actually happen.
Discover the journey from concept to platform in the full case study.
