Project:
client:
Going Digital
Woom
From world-class bikes to digital products: defining woom's digital service offering
Opportunity Generation
Consumer Goods
10
Feature concepts
3
Opportunity areas
1
Fully functional prototype
5
Weeks to delivery
Client
Woom is an Austrian premium children's bike brand and one of Europe's most notable hardware scaleups, known for designing exceptionally lightweight, age-appropriate bikes. With a strong international presence and a loyal community of parents and young riders, woom was looking to extend its physical product excellence into the digital space.
Background
Outcome
