Project:

client:

Growth Services

Amrize

Finding the growth initiatives to threefold sales for Malarkey - a Holcim roofing brand

Manufacturing

Growth Acceleration

60+

interviews conducted across stakeholders

23

actionable growth initiatives identified

3

prioritised growth paths with testing concepts

$1.6bn

net sales target defined for 2030

Client

Amrize is one of North America's leading manufacturers of premium roofing shingles, specialising in impact-resistant and sustainable solutions. With a strong foothold in the western US market and a growing presence across new regions, Amrize serves contractors, distributors and homebuilders who demand both performance and durability from their roofing products.

Background

Outcome

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Bahnhofstraße 15 6850 Dornbirn

Beethovenstrasse 48 8002 Zürich

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Bahnhofstraße 15 6850 Dornbirn

Beethovenstrasse 48 8002 Zürich

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Seidengasse 20/3 1070 Vienna

Bahnhofstraße 15 6850 Dornbirn

Beethovenstrasse 48 8002 Zürich

Bécsi u. 5. 1. em. /1-2. 1052 Budapest

Ridlerstraße 57 80339 München

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Seidengasse 20/3 1070 Vienna

Bahnhofstraße 15 6850 Dornbirn

Beethovenstrasse 48 8002 Zürich